{"id":3463,"date":"2022-01-30T20:38:14","date_gmt":"2022-01-30T19:38:14","guid":{"rendered":"https:\/\/live.batten-company.com\/competencies\/marketing-sales-organization\/"},"modified":"2025-08-20T10:04:40","modified_gmt":"2025-08-20T08:04:40","slug":"marketing-sales-organization","status":"publish","type":"page","link":"https:\/\/www.batten-company.com\/en\/competencies\/marketing-sales-organization\/","title":{"rendered":"Marketing &amp; Sales Organization"},"content":{"rendered":"<div class=\"hero-text-image\">\r\n    <div class=\"hero-text-image__main\">\r\n        <div class=\"hero-text-image__left\">\r\n            <div class=\"hero-text-image__left-inner\">\r\n                <h1>Organizational Consulting: How to Future-Proof Your Marketing Organization<\/h1>\n<p>With our long-standing expertise in redesigning marketing organizations and our deep understanding of agile, customer-centric structures, we help companies to strategically realign their marketing organization \u2013 efficiently, flexibly, and future-ready. Our goal is to build organizations that break down silos, foster customer proximity, enable transformation, and drive sustainable growth.<\/p>\n\r\n                                                        <a class=\"batten-button swiper__content-cta\" \r\n                        href=\"https:\/\/www.batten-company.com\/en\/contact\/\" \r\n                        target=\"_self\"\r\n                    >Request a free initial consultation now<\/a>\r\n                \r\n                \r\n            <\/div>\r\n        <\/div>\r\n        <div class=\"hero-text-image__right\">\r\n            <div class=\"hero-text-image__right-inner\">\r\n\r\n                                    <img fetchpriority=\"high\" decoding=\"async\" width=\"2880\" height=\"1920\" src=\"https:\/\/www.batten-company.com\/wp-content\/uploads\/2025\/07\/BAC_BattenCompany_Shooting12022025_Auswahl_097-3.jpg\" class=\"hero-text-image__key-visual\" alt=\"\" srcset=\"https:\/\/www.batten-company.com\/wp-content\/uploads\/2025\/07\/BAC_BattenCompany_Shooting12022025_Auswahl_097-3.jpg 2880w, https:\/\/www.batten-company.com\/wp-content\/uploads\/2025\/07\/BAC_BattenCompany_Shooting12022025_Auswahl_097-3-300x200.jpg 300w, https:\/\/www.batten-company.com\/wp-content\/uploads\/2025\/07\/BAC_BattenCompany_Shooting12022025_Auswahl_097-3-1024x683.jpg 1024w, https:\/\/www.batten-company.com\/wp-content\/uploads\/2025\/07\/BAC_BattenCompany_Shooting12022025_Auswahl_097-3-768x512.jpg 768w, https:\/\/www.batten-company.com\/wp-content\/uploads\/2025\/07\/BAC_BattenCompany_Shooting12022025_Auswahl_097-3-1536x1024.jpg 1536w, https:\/\/www.batten-company.com\/wp-content\/uploads\/2025\/07\/BAC_BattenCompany_Shooting12022025_Auswahl_097-3-2048x1365.jpg 2048w\" sizes=\"(max-width: 2880px) 100vw, 2880px\" \/>                \r\n            <\/div>\r\n        <\/div>\r\n    <\/div>\r\n\r\n    \r\n<\/div>\n\n\n<section\n    class=\"\n        top-header\n                    has-background-color\n                            \"\n\n    style=\"\n                    background-color: [\"has-background-color\"];\n                            \"\n\n    \n>\n    <div class=\"container\">\n        <div class=\"top-header__left\">\n                            <a class=\"back-link\" href=\"https:\/\/www.batten-company.com\/en\/competencies\/\" _self>\n                    Competencies                <\/a>\n                        <h1 class=\"headline headline--1 top-header__headline\">\n                            <\/h1> \n            <div class=\"top-header__highlight-text\">\n                            <\/div>\n                            <div class=\"top-header__text\">\n                    <h2>The Challenge: Traditional Marketing Organizations Are Too Rigid for Today\u2019s Customer Realities<\/h2>\n<figure class=\"wp-block-image size-full\">Marketing is more central than ever to a company\u2019s value creation. Yet, many marketing organizations still operate in functional silos \u2013 divided by channels, campaigns, or tasks. These structures were designed in an era where efficiency, predictability, and clear responsibilities outweighed speed, customer focus, digital integration, and adaptability.Our experience shows: these very structures now hinder the transformation that is urgently needed. Because:<\/p>\n<ul>\n<li>Marketing teams often work <strong>alongside<\/strong> each other, rather than<strong> with<\/strong> each other<\/li>\n<li>Decision-making processes are <strong>slow, hierarchical, and not customer-driven<\/strong><\/li>\n<li>Collaboration with sales, IT, or product management is <strong>poorly aligned<\/strong><\/li>\n<li>New demands such as <strong>personalization, automation, and AI<\/strong> are hard to integrate<\/li>\n<li>Organizations are structured according to internal logic, <strong>not the customer journey<\/strong><\/li>\n<\/ul>\n<p><strong>The result<\/strong>: Companies lose speed, relevance, and connection with their customers\u2019 evolving needs.<\/p>\n<h2>Why a High-Performance Marketing Organization Makes the Difference<\/h2>\n<p>The quality and structure of the marketing organization determine how well a company can generate growth, launch innovations, and create differentiated customer experiences.<\/p>\n<p>A future-ready marketing organization enables:<\/p>\n<ul>\n<li><strong>Customer-centric end-to-end management<\/strong> along the entire customer journey<\/li>\n<li><strong>Faster go-to-market<\/strong> through agile, cross-functional teams<\/li>\n<li><strong>Seamless collaboration<\/strong> with sales, product, logistics, and IT<\/li>\n<li><strong>Efficient use of data, technology, and AI<\/strong> for automation and personalization<\/li>\n<li><strong>Stronger brand positioning<\/strong> in a fragmented, dynamic environment<\/li>\n<li><strong>Organizational adaptability<\/strong> through embedded change capabilities<\/li>\n<\/ul>\n<p>Organizations that build these capabilities don\u2019t just gain market share \u2013 they secure lasting relevance and growth in an increasingly digital, cross-channel world.<\/p>\n<h2>Our Approach: Reshape Structure, Enable Customer Centricity, Build Future-Readiness<\/h2>\n<p>Redesigning the marketing organization is not a standard project \u2013 it\u2019s a strategic transformation journey. As a specialized consultancy with over 25 years of experience in marketing and sales, we design organizations built for today\u2019s and tomorrow\u2019s demands.<\/p>\n<p>Our consulting approach is based on three principles:<\/p>\n<ul>\n<li><strong>Clear structures<\/strong> for measurable efficiency<\/li>\n<li><strong>Deep customer centricity<\/strong> for sustainable market success<\/li>\n<li><strong>Pragmatic implementation<\/strong> for real operational impact<\/li>\n<\/ul>\n<p>We analyze existing organizational structures, roles, processes, workflows, and interfaces \u2013 and co-create new models with our clients that work not just on paper but in daily practice.<\/p>\n<p>We never lose sight of the human factor \u2013 because every structural change is also a change process for the organization and its people.<\/p>\n<h2>Our &#8220;Marketing Operating Model (MOM)&#8221; \u2013 Holistic, Pragmatic, Future-Oriented<\/h2>\n<p>At the heart of our approach lies the Batten &amp; Company <strong>Marketing Operating Model (MOM)<\/strong>. It is based on six dimensions that enable a comprehensive view:<\/p>\n<figure class=\"wp-block-image size-full\"><\/figure>\n<ul>\n<li><strong>Purpose<\/strong>: Clarification of the role, mandate, and strategic contribution of marketing as a driver of market orientation and business success<\/li>\n<li><strong>Plot<\/strong>: Design of continuous value streams along the customer journey to reduce friction and optimize workflows<\/li>\n<li><strong>Play<\/strong>: Definition of effective roles, processes, and methods for a high-performing, customer-centric day-to-day operation<\/li>\n<li><strong>People<\/strong>: Development of relevant competencies, clear responsibilities, and effective leadership principles to evolve the marketing function<\/li>\n<li><strong>Partner<\/strong>: Redesign of collaboration with external partners and strategic integration into the marketing ecosystem<\/li>\n<li><strong>Platform<\/strong>: Use of scalable technologies, tools, and data infrastructure as enablers of a future-ready marketing organization<\/li>\n<\/ul>\n<p>These six dimensions enable a modular, customized transformation \u2013 aligned with your organization\u2019s maturity level and objectives.<\/p>\n<h2>Transformation Needs Change \u2013 Not Just Structure<\/h2>\n<p>Structures provide the foundation \u2013 but transformation requires more. Redesigning the marketing organization doesn\u2019t end with a new org chart. For new roles, processes, and governance models to have real impact, change must happen at both the organizational and individual level.<\/p>\n<p>Because transformation is not just a structural project \u2013 it\u2019s a profound change process that must be led by leadership, understood by employees, and lived in everyday work.<\/p>\n<p>That\u2019s why we support transformation not just conceptually, but through to successful implementation. We see change management as an integral part of organizational consulting \u2013 not an add-on, but a critical success factor for any marketing organization.<\/p>\n<p><strong>Get to know us personally: Book your free session to discuss your organizational or transformation challenges.<\/strong><\/figure>\n<p><span style=\"color: #d13829;\"><strong><a href=\"https:\/\/calendly.com\/jacqueline-sattler-batten-company\/30min\">Request a free initial consultation now<\/a><\/strong><\/span><\/p>\n                <\/div>\n                    <\/div>\n\n                    <div class=\"top-header__right\">\n                                                    <div class=\"top-header__image color-glow-blue color-glow-top-right\">\n                        <img decoding=\"async\" src=\"https:\/\/www.batten-company.com\/wp-content\/uploads\/2025\/07\/Bildschirmfoto-2025-07-22-um-15.58.20-1.png\">\n                    <\/div>\n                                \n        <div class=\"team-members team-members--in-top-header\">\n    \n        <div class=\"team-members__container\">\n                                    <div class=\"team-member\">\n                            <figure class=\"team-member__image\">\n                                                                    <img decoding=\"async\" src=\"https:\/\/www.batten-company.com\/wp-content\/uploads\/2022\/11\/Batten-Company-GmbH_Muenchen_Sattler-Jaqueline_07-11-2023_F039-Kopie.jpg\" alt=\"Jacqueline Sattler\">\n                                                                <figcaption class=\"team-member__image-caption\">\n                                    <div class=\"team-member__details\">\n                                        <div class=\"team-member__details--name\">\n                                            Jacqueline Sattler                                        <\/div>\n                                        <div class=\"team-member__details--position\">\n                                            Associate Partner                                        <\/div>\n                                    <\/div>\n                                                                            <a class=\"team-member__phone\" href=\"tel:+491722901703\">\n                                            +49-172-2901703                                        <\/a>\n                                                                        <div class=\"team-member__contact__data\">\n                                        <a class=\"social-icon social-icon--mail\" href=\"mailto:jacqueline.sattler@omc.com\" data-mail-address=\"jacqueline.sattler@omc.com\">E-Mail<\/a>\n                                                                                    <a class=\"social-icon social-icon--xing\" href=\"https:\/\/www.xing.com\/profile\/Jacqueline_Sattler6\/cv\">Xing<\/a>\n                                                                                                                            <a class=\"social-icon social-icon--linkedin\" href=\"https:\/\/www.linkedin.com\/in\/jacqueline-sattler-9777ba113\/\">LinkedIn<\/a>\n                                                                            <\/div>\n                                <\/figcaption>\n                            <\/figure>\n                                                    <\/div>\n                            <\/div>\n        <div class=\"team-members__form\">\n            <div class=\"team-members__form-container\">\n                <div class=\"headline headline--3 team-members__form-headline\">\n                    Ihre Nachricht an<br>\n                    <span class=\"team-members__form-name\"><\/span>\n                <\/div>\n                \n<div class=\"wpcf7 no-js\" id=\"wpcf7-f5-o1\" lang=\"de-DE\" dir=\"ltr\" data-wpcf7-id=\"5\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form 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wpcf7-text\" aria-invalid=\"false\" placeholder=\"Vorname\" value=\"\" type=\"text\" name=\"first-name\" \/><\/span>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"last-name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text\" aria-invalid=\"false\" placeholder=\"Nachname\" value=\"\" type=\"text\" name=\"last-name\" \/><\/span>\n<\/div>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"E-Mail-Adresse\" value=\"\" type=\"email\" name=\"email\" \/><\/span>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"subject\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text\" aria-invalid=\"false\" placeholder=\"Thema\" value=\"\" type=\"text\" name=\"subject\" \/><\/span>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"message\"><textarea cols=\"40\" rows=\"10\" maxlength=\"2000\" class=\"wpcf7-form-control wpcf7-textarea wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Nachricht\" name=\"message\"><\/textarea><\/span>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"privacy\"><span class=\"wpcf7-form-control wpcf7-checkbox wpcf7-validates-as-required\"><span class=\"wpcf7-list-item first last\"><label><input type=\"checkbox\" name=\"privacy[]\" value=\"Ich stimme zu, dass meine Angaben aus dem Kontaktformular zur Beantwortung meiner Anfrage erhoben und verarbeitet werden. Detaillierte Informationen zum Umgang mit Nutzerdaten finden Sie in unserer Datenschutzerkl\u00e4rung.\" \/><span class=\"wpcf7-list-item-label\">Ich stimme zu, dass meine Angaben aus dem Kontaktformular zur Beantwortung meiner Anfrage erhoben und verarbeitet werden. Detaillierte Informationen zum Umgang mit Nutzerdaten finden Sie in unserer Datenschutzerkl\u00e4rung.<\/span><\/label><\/span><\/span><\/span>\n<input class=\"wpcf7-form-control wpcf7-submit has-spinner\" type=\"submit\" value=\"Nachricht abschicken\" \/><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n                <button class=\"close-layer team-members__form-close\">schlie\u00dfen<\/button>\n            <\/div>\n        <\/div>\n\n            <\/div>\n                <\/div>\n            <\/div>\n<\/section>\n\n\n\n<section\n    class=\"headline-preheadline  \"\n    >\n    <div class=\"container\">\n                <div class=\"headline-preheadline__preheadline\">\n            Our strengths in        <\/div>\n        <h2 class=\"headline headline--2 headline--centered\">\n            Marketing Organization Consulting        <\/h2>\n    <\/div>\n<\/section>\n\n\n\n<section\n    class=\"image-text has-background-color grid-40-60 grid-reverse\"\n    >\n    <div class=\"container\">\n        <div class=\"image-text__image image-text__image--rounded-corners image-text__image--top color-glow-nocolor color-glow-top-left\">\n            <img decoding=\"async\" src=\"https:\/\/www.batten-company.com\/wp-content\/uploads\/2022\/05\/shutterstock_1233294145.jpg\">\n        <\/div>\n        <div class=\"image-text__content \">\n            <h3>Organizational Design &amp; Operating Model<\/h3>\n<p>We design marketing organizations holistically \u2013 strategically grounded, customer-focused, and future-oriented. Together with our clients, we define roles, responsibilities, interfaces, and target models that create clarity, break down silos, and position marketing as a market-oriented control function within the business.<\/p>\n<p>We also develop a robust operating model that integrates end-to-end processes, agile management, and cross-functional collaboration with sales, product, IT, and external partners. Governance structures, agency management, and decision-making paths are systematically included \u2013 to create an organization that unites responsibility, enables speed, and delivers impact.<\/p>\n                                <\/div>\n    <\/div>\n<\/section>\n\n\n\n<section\n    class=\"image-text  grid-40-60 \"\n    >\n    <div class=\"container\">\n        <div class=\"image-text__image image-text__image--rounded-corners image-text__image--top color-glow-green color-glow-top-left\">\n            <img decoding=\"async\" src=\"https:\/\/www.batten-company.com\/wp-content\/uploads\/2022\/05\/shutterstock_670152970.jpg\">\n        <\/div>\n        <div class=\"image-text__content \">\n            <h3>Process Optimization<\/h3>\n<p>We analyze and optimize marketing processes across the entire value chain \u2013 from planning and creation to activation. With an end-to-end perspective and deep understanding of agile workflows, we shape customer-centric process landscapes that combine speed, quality, and scalability.<\/p>\n                                <\/div>\n    <\/div>\n<\/section>\n\n\n\n<section\n    class=\"image-text has-background-color grid-40-60 grid-reverse\"\n    >\n    <div class=\"container\">\n        <div class=\"image-text__image image-text__image--rounded-corners image-text__image--top color-glow-nocolor color-glow-top-left\">\n            <img decoding=\"async\" src=\"https:\/\/www.batten-company.com\/wp-content\/uploads\/2022\/05\/shutterstock_1839029842.jpg\">\n        <\/div>\n        <div class=\"image-text__content \">\n            <h3>Partner &amp; Agency Management<\/h3>\n<p>We help companies to strategically align, manage, and develop their agency and service provider ecosystems \u2013 from briefing quality to performance control. Whether it\u2019s few full-service agencies or many specialized partners: we support the development of an effective make-or-buy strategy tailored to market demands, resources, and business goals \u2013 nationally and internationally. The result: a sustainable partner network that delivers real value.<\/p>\n                                <\/div>\n    <\/div>\n<\/section>\n\n\n\n<section\n    class=\"image-text  grid-40-60 \"\n    >\n    <div class=\"container\">\n        <div class=\"image-text__image image-text__image--rounded-corners image-text__image--top color-glow-nocolor color-glow-top-left\">\n            <img decoding=\"async\" src=\"https:\/\/www.batten-company.com\/wp-content\/uploads\/2022\/04\/pexels-nothing-ahead-4502492.jpg\">\n        <\/div>\n        <div class=\"image-text__content \">\n            <h3>Change Management<\/h3>\n<p>We shape change with structure \u2013 from activating leadership to stakeholder communication and culturally anchoring new ways of working. Our goal: build change capabilities and shape transformation sustainably \u2013 as an integral part of every project. Discover how our \u201cMind &amp; Heart\u201d approach combines strategy and emotion to make transformation effective in your organization.<\/p>\n<div class=\"mb-2 flex gap-3 empty:hidden -ml-2\">\n<div class=\"items-center justify-start rounded-xl p-1 flex\">\n<div class=\"flex items-center\">\n<p>&nbsp;<\/p>\n<div class=\"flex\"><\/div>\n<p>&nbsp;<\/p>\n<div class=\"flex items-center pb-0\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n                                <\/div>\n    <\/div>\n<\/section>\n\n\n\n<section\n    class=\"image-text has-background-color grid-40-60 grid-reverse\"\n    >\n    <div class=\"container\">\n        <div class=\"image-text__image image-text__image--rounded-corners image-text__image--top color-glow-nocolor color-glow-top-left\">\n            <img decoding=\"async\" src=\"https:\/\/www.batten-company.com\/wp-content\/uploads\/2022\/05\/shutterstock_1740767723.jpg\">\n        <\/div>\n        <div class=\"image-text__content \">\n            <h3>Capability Building<\/h3>\n<p>We identify critical skill gaps in your marketing organization and support the development of future-relevant competencies \u2013 from data literacy and branding expertise to AI capabilities. We empower leaders as change enablers and support the establishment of modern work and leadership principles.<\/p>\n                                <\/div>\n    <\/div>\n<\/section>\n\n\n\n<section\n    class=\"image-text  grid-40-60 \"\n    >\n    <div class=\"container\">\n        <div class=\"image-text__image image-text__image--rounded-corners image-text__image--top color-glow-nocolor color-glow-top-left\">\n            <img decoding=\"async\" src=\"https:\/\/www.batten-company.com\/wp-content\/uploads\/2022\/05\/shutterstock_433366099.jpg\">\n        <\/div>\n        <div class=\"image-text__content \">\n            <h3>Marketing Controlling &amp; Impact Measurement<\/h3>\n<p>Only what can be measured can be managed effectively. We develop tailored controlling models, define relevant KPIs, and create transparency around marketing\u2019s contribution to growth, efficiency, and brand value \u2013 data-driven, clear, and actionable.<\/p>\n                                <\/div>\n    <\/div>\n<\/section>\n\n\n\n<section\n    class=\"\n        top-header\n                    has-background-color\n                            \"\n\n    style=\"\n                    background-color: [\"has-background-color\"];\n                            \"\n\n    \n>\n    <div class=\"container\">\n        <div class=\"top-header__left\">\n                        <h1 class=\"headline headline--1 top-header__headline\">\n                            <\/h1> \n            <div class=\"top-header__highlight-text\">\n                            <\/div>\n                            <div class=\"top-header__text\">\n                    <figure class=\"wp-block-image size-full\">\n<h2>Why Batten &amp; Company Is Your Ideal Partner for Marketing Organizations<\/h2>\n<p>As a leading marketing consultancy in the DACH region, <strong>we combine strategic depth, methodological excellence,<\/strong> and <strong>operational implementation strength.<\/strong><\/p>\n<p>We don\u2019t view marketing as an island \u2013 but as a central part of the entire value creation system. We design customer-centric marketing organizations that enable true market success. In doing so, we consistently link organizational design with change management \u2013 for a transformation that doesn\u2019t just look good on paper but delivers measurable results.<\/p>\n<p>With a team of experienced consultants, industry experts, and specialists in organization, strategy, and brand, we support companies of all sizes on their journey to a customer-centric, flexible, and market-driven marketing organization of the future.<\/p>\n<p><strong>Start your transformation today.<\/strong><br \/>\nLet\u2019s analyze your current marketing organization together \u2013 and uncover how it can create maximum value going forward.<\/figure>\n<figure class=\"wp-block-image size-full\"><span style=\"color: #d13829;\"><strong><a href=\"https:\/\/calendly.com\/jacqueline-sattler-batten-company\/30min\">Request a free initial consultation now<\/a><\/strong><\/span><\/figure>\n                <\/div>\n                    <\/div>\n\n            <\/div>\n<\/section>\n\n\n\n\n\n\n<section class=\"show-cases-teaser \"\n    >\n\n    \n    \n    <a href=\"\/en\/references\/\" class=\"batten-button batten-button--centered\">References<\/a>\n\n<\/section>\n\n\n\n<section class=\"contact-teaser\"\n    >\n    <div class=\"container\">\n        <div class=\"headline headline--3 contact-teaser__headline\">\n                            M\u00f6chten Sie noch mehr \u00fcber uns erfahren?                    <\/div>\n        <div class=\"contact-teaser__text\">\n            <p>\n                                    Dann freuen wir uns auf Ihre Kontaktaufnahme!                            <\/p>\n        <\/div>\n                    <a class=\"batten-button\" href=\"\/kontakt\/\">\n                Jetzt Kontakt aufnehmen            <\/a>\n            <\/div>\n<\/section>\n\n\n\n<section class=\"newsletter-registration\"\n    >\n    <div class=\"container\">\n        <div class=\"newsletter-registration__content\">\n            <div class=\"headline headline--2 newsletter-registration__headline\">\n                                    Newsletter                            <\/div>\n            <div class=\"newsletter-registration__text\">\n                                    Melden Sie sich in der Box f\u00fcr unseren Newsletter an und erhalten Sie unsere neusten Publikationen zu den Themen Marketing &amp; Sales.                            <\/div>\n        <\/div>\n        <div class=\"newsletter-registration__form\">\n            <form method=\"get\" action=\"\/en\/newsletter\/\" class=\"newsletter-form\">\n                <input type=\"email\" name=\"email\" class=\"form-element form-element__email newsletter-form__input\" placeholder=\"Ihre E-Mail-Adresse\" required>\n                <input type=\"submit\" value=\"Jetzt anmelden\" class=\"form-element form-element__submit newsletter-form__submit\">\n            <\/form>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":12,"featured_media":0,"parent":1823,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-3463","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<title>Marketing &amp; Sales Organization - Batten &amp; Company \u2013 die f\u00fchrende strategische Unternehmensberatung<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.batten-company.com\/en\/competencies\/marketing-sales-organization\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marketing &amp; 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