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For the ninth year in a row, BBDO Worldwide won the Gunn Report as the most creative agency network in the world. The Gunn Report is an annual analysis of the winners‘ lists of the world’s most important advertising industry award shows. This year’s report was based on information derived from 45 regional, local and global competitions covering TV & Cinema, Print, Out-of-Home, Digital and Integrated work.

BBDO Worldwide was also ranked the most awarded agency network in Digital and Film for the third year in a row.

BBDO agencies in more than 26 countries and every region contributed to this year’s network success. Four of these were ranked among the top-ten individual agencies in the world: Almap BBDO in Brazil #6, BBDO New York #7, Clemenger BBDO Melbourne tied for #8 and AMV BBDO London tied for #10. Clemenger BBDO was also the #3 ranked agency in the world in Digital.

BBDO agencies delivered the most awarded print and outdoor campaign in the world for Guinness (BBDO Singapore); two of the top five film campaigns of the year (for New Zealand Transport Agency #3 and Guinness #4 by Clemenger BBDO Wellington and AMV BBDO, respectively) and the #4 Digital campaign for Tourism Victoria (Clemenger BBDO Wellington).

Winning the Gunn Report follows news that BBDO had also been named Global Network of the year in the Directory Big Won, which ranks agencies and network performance across all marketing communication disciplines, in the Effie Effectiveness Index, and Adweek magazine.

Further details regarding this year’s Gunn Report can be found at www.gunnreport.com.

Dr. Christian von Thaden
Dr. Christian von Thaden
Managing Partner & CEO
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