We do not actively apply for awards, so it is even nicer to receive coveted awards.


Best Consultant

In the survey conducted by the business magazine “brand eins” and Statista, the world’s largest online statistics portal, we were voted among the best management consultancies in 2014, 2015, 2016, 2017, 2018, 2019, 2020, 2021 & 2022 for the ninth time in a row and achieved numerous top marks from client companies.

Batten & Company has been consistently voted “Best Consultants” in “Marketing, Brand & Pricing” and “Sales, After Sales & CRM” for several years and was also shortlisted in the “Innovation, Growth” category for the first time in 2021. This puts Batten & Company on a par with consulting firms such as Deloitte Consulting, Roland Berger and Porsche Consulting. In 2022, we were also able to convince and repeatedly received top marks in the categories “Marketing, Brand & Pricing” and “Sales, After Sales & CRM”, among others.

Background to the ranking

Where can you get the best consulting for a particular industry? Which consulting firm is particularly knowledgeable in this specialist area? Which consultancy can you recommend? These and other questions were investigated by the business magazine brand eins together with Statista. The survey was conducted among 3000 industry experts from consulting and industry.

The study is based on a survey of experts and customers. For the study, the market researchers at Statista surveyed 1,350 executives in companies that award consulting mandates on behalf of the magazine brand eins.


The best management consultants of 2022

Hidden Champion

Batten & Company was awarded 1st place by the renowned Scientific Society for Management and Consulting (WGMB) as the leading German consulting firm in the special field of “Marketing & Sales”. This puts Batten & Company ahead of well-known consultancies in the field of marketing and sales.
such as Simon Kucher & Partners, McKinsey and BCG. Batten & Company is also among the top 10 in the overall ranking of all 34 consultancies considered.

Background of the ranking

The aim of the WGMB study is to determine, through a detailed survey of executives from large and medium-sized companies, which highly specialized consulting firms are considered by their clients to have a higher level of competence in their field than the three large consulting firms McKinsey, BCG and Roland Berger.

According to an independent panel of experts, a consulting firm that wants to qualify as a “hidden champion” must have fundamental potential that has been confirmed in a preliminary empirical study. It must have an unaided level of recognition that is no more than 15 percent in the top management of large German companies with annual sales of more than 1 billion euros. It must work for clients, at least half of whom have previously worked with one of the consulting firms McKinsey, BCG and Roland Berger.

A consulting firm cannot apply for the “Hidden Champion” award. The pre-selection is made exclusively on the basis of a proposal from an independent panel of experts from academia and practice, as well as on the basis of empirical preliminary studies conducted by the WGMB. The study is thus based on a consistently interest-independent and scientifically accurate foundation.

Hidden Champions 2022/23

Top consultant

For the second time in a row, Batten & Company was named “Top Consultant 2022” in six specialist areas and nine industries in the consultant ranking conducted by focus Business. Especially in the categories “Marketing & Brand” and “Sales” Batten & Company received a disproportionately high client recommendation rate.

Areas of expertise

Digitization, innovation, marketing & brand, organizational consulting, strategy consulting, sales

Industry sectors

Automotive, Banks, Chemicals, Life Science & Pharma


Consumer goods, mechanical and plant engineering, manufacturing and production, insurance, advertising, marketing & media

Top-Consultants 2022